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is heavily promoting its own brands in its Prime Day marketing campaign, and it serves as a reminder of how many different brands it offers across a range of product categories. In a follow-up

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hikes free shipping minimum to $35 for some users without Prime

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Retailers Also Benefited from Prime Day Shopping - EcommerceBytes

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Puts Its Own Brands Front and Center on Prime Day - EcommerceBytes

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Cuts 27 Out of 30 Private-Label Clothing Brands

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