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High-end products can't be “disruptive.” Here's why (Part 2), by Tom Bartman, taking BSSE out of the HBS classroom

High-end products can't be “disruptive.” Here's why (Part 2), by Tom  Bartman, taking BSSE out of the HBS classroom

In Part 1 of this post, I explained that high-end products can’t be disruptive under the theory developed by Clay Christensen of Harvard Business School. This post will explain one potential source…

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