IVY PARK Hypebeast

Co-founded and now fully owned by 21-time GRAMMY winner Beyoncé in 2014, IVY PARK is an activewear line with pieces that cater to both womenswear and unisex. The brand relaunched in 2019 after the singer bought it back and placed it under her Parkwood Entertainment company, which is also home a number of Beyoncé's projects. Its first major release after the relaunch was with adidas, and the collaborative collection brought upon reimagined footwear silhouettes in addition to sportswear apparel.

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Breaking the ice with Beyoncé's IVY PARK and #adidas. Video: HYPEBEAST