Yoga Bar ventures into baby foods with - Yoga Baby - The Hindu BusinessLine

Yoga Bar, acquired by ITC, to launch baby food products. Products to be priced Rs. 150-220, available on D2C channels & retail stores. Target 10K mothers/month in 1st year, 40% export revenue in 15 months, 20K outlets in 25 cities. Leveraging ITC's distribution & supply chain network.

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Yogababy by YogaBar Saffron & Oats Mix, Healthy Porridge Mix for Infants, Kids, Children Easy to Slurp Baby Foods, Tasty Cereal for Babies, Early Food, Rich in Protein, Fibre, Magnesium, Iron

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ITC-owned Yoga Bar enters baby food segment

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Yogabars - Humans of #Yogabar “We were very clear about three things,” says Suhasini. “All natural ingredients. Rich in superfoods. And affordable.” “Our philosophy is nutrition first,” adds Anindita. “Our labels are