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Dupes are popular with Gen Z. Is this bad news for luxury fashion brands?

Dupes are popular with Gen Z. Is this bad news for luxury fashion brands?

The Problems Around Gen Z's Affinity for Dupe Culture

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Dupe culture is on #TikTok and it's all thanks to #Genz 👜 #luxury #d

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Fostering connections with Gen Z; the Luxury Fashion way! - Netgains Fashion Digital Marketing Agency

Fashion Index Global Platform on Instagram: The trend for dupes may be bad news for luxury fashion brands that rely on their exclusivity and brand image but this can also be an

In the world of dupes, fake became fabulous - The Washington Post

Almost Half of Young Consumers Have Been Tricked by 'Dupe' Products

Dupes' clothing, perfume craze lures holiday shoppers as major brands fret - Times of India

Gen Z shoppers send #dupe trend viral — saving money is the new cool

Walker Post on LinkedIn: Gen Z loves dupes. Is this bad news for luxury fashion brands?

Why Gen-Z Loves Dupes

Dupes' clothing, perfume craze lures holiday shoppers as major brands fret - Times of India